Concerning the limitations that the accuracy of prediction is low and the classification on box-office is not significant in application, this paper proposed a new model to predict box-revenue of movie, based on the movie market in reality. The algorithm could be summarized as follows. Firstly, the factors that affected the box and format of the output were determined. Secondly, these factors should be analyzed and quantified within [0, 1]. Then, the number of neurons was also determined, aiming to build up the architecture of the neural network according to input and output. The algorithm and procedure were improved before finishing the prediction model. Finally, the model was trained with denoised historical movie data, and the output of model was optimized to dispel the randomness so that the result could reflect box more reliably. The experimental results demonstrate that the model based on back propagation neural network algorithm performs better on prediction and classification (For the first five weeks, the average relative error is 43.2% while the average accuracy rate achieves 93.69%), so that it can provide a more comprehensive and reliable suggestion for publicity and risk assessment before the movie is on, which possesses a better application value and research prospect in the prediction field.